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Why Conor Can’t Win.
When Conor McGregor lost to Khabib, he was exposed by the limelight and has never found his way back to the true darkness that had
ALWAYS CHASING THAT WIN: My Last Talk With Kobe
An excerpt from W1NNING: The Unforgiving Race to Greatness: One week before my friend and client Kobe Bryant died in a helicopter crash, we spoke
KOBE: HOW A CLEANER SAYS GOODBYE
When Kobe retired in 2016, I wrote this for Yahoo Sports. I’m heartbroken to be sharing it again under these circumstances, but even today, especially
IF YOU’RE GOING TO DRINK…Real World Advice for Athletes
I’m often asked if I “allow” my players to drink alcohol. Honestly, they don’t need my permission. Most are pro athletes who have to make
The BS Of “Healthy Eating”
I hear this over and over from athletes of all levels, from the pros to the playground: “I can’t lose weight.” You can’t, or you
DRAFT DAY: The Beginning or the End?
When everything you do is about the money, if that’s the end result you crave, what happens when it ends? Because it’s going to end,